Media innovation and entrepreneurship
(eBook)
Contributors
Ferrier, Michelle, editor.
Mays, Elizabeth, editor.
Rebus Community, issuing body.
BCcampus, distributor.
Mays, Elizabeth, editor.
Rebus Community, issuing body.
BCcampus, distributor.
Published
[Montreal, Quebec] : Rebus Community, 2017-.
Format
eBook
ISBN
9781989014011
Status
Description
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Language
English
Notes
Current Publication Frequency
Updated irregularly
General Note
Media Innovation and Entrepreneurship Edited by Michelle Ferrier & Elizabeth Mays is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.
Bibliography
Includes bibliographical references.
Description
"This is a modular open textbook designed for entrepreneurial journalism, media innovation, and related courses. It covers the following topics: Developing the Entrepreneurial Mindset, Ideation, Customer Discovery, Business Models for Content & Technology Ventures, Nonprofit Model Development, Freelancing as Entrepreneurship and Consulting as Business Models, Startup Funding, Pitching Ideas, Marketing Your Venture to Audiences, and Entrepreneurship Abroad: Cultural and International Perspectives and Challenges"--BC Campus website.
System Details
Mode of access: World Wide Web.